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Did You Know: Retail Brands Edition

04/17/2019 branding_basics

There’s no denying: working with retail brands is beneficial when it comes to your promo.


Creating a direct correlation between your brand and a retail brand provides your promotional products with longevity and your consumers with confidence. Utilizing retail brands with your promo elicits a higher perceived-value, ensuring the items are kept longer and allowing you to resonate with your consumers.


You know all that. And you could go buy directly from the retailer. So why buy from us?


The short answer: Staples is your one-stop shop for branding with the biggest names in retail.


For starters, we can offer you over 800 retail brands. That’s right: 800! What this means for you is options galore. Maybe you’re shopping for multiple initiatives or different demographics. We can get the right brands for every audience.


Our merchandising experts research and attend some of the top tradeshows in every industry, not just our own, to stay up-to-date on the latest and greatest in trends and brands so you don’t have to. That includes Magic, Capsule, Outdoor Retailer, NY Now and more. They eat, sleep and breathe trends, ensuring your promo is always on point.


Our Special Order team is your dedicated brand partner. They understand the underlying value of promotional marketing and can help you utilize both lifestyle and generational demographics to align your brand with the right products and retail brands, no matter the need.


Here at Staples, we don’t want to just sell you a piece of merchandise. We want to help you achieve your marketing, brand and overall company goals. We always strive to help clients with creative solutions instead of just merchandise.


We’re the inspired, proactive ally you can lean on, providing new ideas, comprehensive solutions and services to enhance customer marketing investments and success. 


With just a quick conversation, our team can help you determine how best to reach your target audience and give you ideas on which products will allow your brand to truly shine. Check out Retail Brands You Know and Love or contact to get started today!