Trust the Brand Behind the World’s Most Valuable Brands
The world’s most valuable brands consistently choose Staples Promo as their contractual brand merchandiser. In fact, we lead the industry in branded merchandise contracts. The more valuable a brand is, the more likely it is that we are their contractual brand merchandise partner.
Our market share rises with brand value. The more valuable a brand is, the more likely it is we’re their brand services partner.
The entire Staples brand depends on how well we take care of yours.
Staples Inc. stakes its brand on $ billions in B2B product experiences every year—including branded merchandise, incentives and rewards. That means $ billions in Staples brand equity rides on how well we safeguard your brand equity. No other brand merchandiser has as much in the game—or manages risk with the same big brand perspective as you. Accordingly, our dedicated compliance team enforces Staples-grade standards across every supplier and program, ensuring your brand is treated with elite-level care in every market.
Believe in the team trusted by the most recognized brands.
Join over 300 Fortune-ranked brands that contract with Staples Promo to centralize branded merchandise strategy, sourcing, compliance and procurement.
Lower your total cost of merchandise engagement.
As part of Staples Inc., we leverage long relationships and $ billions in economies of scale with reputable suppliers, factories and freight services. This uniquely enables us to provide disruptive brand experiences at the lowest total cost of acquisition & distribution. Your merchandise will help you differentiate at the point of connection while exuding the same quality and value that make Staples one of the largest B2B partners in the world.
Harness vertical expertise to make merchandise a more powerful brand asset.
Our Marketing associates are specialized by vertical, so every strategy, tactic and product is based on constant immersion in your industry.
More Precise Focus & Research
Our strategists use their vertical of focus as a filter to evaluate emerging trends and product innovations. Trend research is also specialized for applicability to your specific industry’s marketing landscape.
Better Stakeholder Profiles
Dedicated vertical strategists more precisely understand the motivations and objectives of the stakeholders giving and receiving promotional products.
More Channel Dedication
Vertical strategists better understand the distribution channels between your products and services and their delivery to end users so they can more effectively leverage merchandise impressions towards your objectives.
Vertical vs. General Performance Evaluation
Vertical strategists evaluate product and campaign successes in the context of specific verticals instead of generally, which makes them smarter for your industry.
Higher Competitive Awareness
Vertical strategists have more time to understand the competitive landscape of your industry, and your differentiators.
More Effective Strategies.
Vertical strategists can more effectively orchestrate the convergence of experts, data and products to produce strategies that enhance the outcomes you specifically target with merchandise impressions.
Build Brand Love
We make it easy to build brand love with employees and customers in markets around the world.
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Turn Brand Strategy into Brand Impact
Count on the industry’s largest internal agency to seamlessly upgrade any engagement strategy.
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