Trust the Brand Behind the World’s Most Valuable Brands.
The world’s most valuable brands consistently choose Staples Promo™. In fact, we lead the industry in branded merchandise contracts with Fortune-ranked brands.
Connect with a Promo Pro
Believe in the team trusted by the most recognized brands.
Join over 300 Fortune-ranked brands that contract with Staples Promo™ to centralize branded merchandise strategy, sourcing, compliance and procurement.
Our brand depends on how well we protect yours.
The world’s most valuable brands demand more from their merchandise partners. That’s why our presence grows as brand value rises.
We protect brands from the perspective of a company with a major brand of its own to protect. Staples puts its own brand behind billions of dollars in product experiences every year, including branded merchandise, incentives and rewards. We serve businesses of all sizes, including 75% of the Fortune 500. We understand what’s at stake when your name goes on something.
That perspective shapes how we manage every program. Our dedicated compliance team applies Staples-grade standards across suppliers and markets to help protect your brand, your reputation and the trust you’ve built.
Partnerships proven over decades.
More than 50 of our contractual branded merchandise relationships have endured for over 20 consecutive years, and counting. That kind of longevity is earned by continually delivering value and evolving alongside client strategies.
See how we combine strategic thinking, creative ideas, sourcing, technology, decoration, and global capabilities to create merchandise experiences that deepen connections, inspire loyalty, and propel better outcomes.
Lower your total cost of merchandise engagement.
As part of Staples Inc., we leverage long relationships and billions of dollars in economies of scale with reputable suppliers, factories and freight carriers. This uniquely enables us to provide disruptive brand experiences at the lowest total cost of acquisition & distribution. Your merchandise will help you differentiate at the point of connection while exuding the same quality and value that make Staples one of the largest B2B partners in the world.
Harness vertical expertise to make merchandise a more powerful brand asset.
Our Marketing associates are specialized by vertical, so every strategy, tactic and product is based on constant immersion in your industry.
Specialized trend research.
Our strategists use their vertical of focus as a filter to evaluate emerging trends and product innovations. Trend research is also specialized for applicability to your specific industry’s marketing landscape.
We know your audience.
Dedicated vertical strategists more precisely understand the motivations and objectives of the stakeholders giving and receiving promotional products.
More channel dedication.
Vertical strategists better understand the distribution channels between your products and services and their delivery to end users so they can more effectively leverage merchandise impressions towards your objectives.
Vertical vs. General Performance Evaluation.
Vertical strategists evaluate product and campaign successes in the context of specific verticals instead of generally, which makes them smarter for your industry.
Higher Competitive Awareness.
Vertical strategists have more time to understand the competitive landscape of your industry, and your differentiators.
More Effective Strategies.
Vertical strategists can more effectively orchestrate the convergence of experts, data and products to produce strategies that enhance the outcomes you specifically target with merchandise impressions.
Build Brand Love
Turn Brand Strategy into Brand Impact
