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Engage Fans Where Loyalty Thrives

Connect your brand with moments fans cherish forever by creating and co-branding custom licensed merchandise.

LA28 Olympics Logo on a tote bag, water bottle, journal book, stickers and more

Support Your LA28 and Team USA Sponsorship with Staples Promo™

Staples Promo is an Official Premium Licensee of LA28 and Team USA, authorized to produce, package, promote, and distribute non-retail premium merchandise for official Olympic and Paralympic partners, sponsors, and suppliers.

We design custom giveaways, hospitality gifts, employee engagement solutions, and approved promotional merchandise that help licensed sponsors execute their authorized Olympic and Paralympic marketing programs before, during, and after the Games.

From creative ideation and licensing approvals to final production and logistics, we ensure every item is properly licensed and brand-compliant.

Count on us to support your approved Olympic and Paralympic sponsorship initiatives with high-impact, officially licensed Premiums.

Our sponsors are a vital component to maximizing USOPC’s brand impact. The bottom line is that Staples Promotional Products allows us to deliver even better service to our sponsors, making this partnership an invaluable part of our daily operations.

-Peter Zeytoonjian, Senior Vice President, Consumer Products - USOPC

Make licensing activation frictionless.

Leverage our league and licensor relationships to activate your sponsorships while fast-tracking product development and distribution.

Major Sports Leagues & events

  • NFL (National Football League)
  • NHL (National Hockey League)
  • NBA (National Basketball Association)
  • WNBA (Women's National Basketball Association)
  • PGA Tour (Professional Golfers' Association Tour)
  • LPGA (Ladies Professional Golf Association)
  • Indy 500
  • NASCAR
  • PBR (Professional Bull Riders)

Licensing & Merchandising Partners

  • CLC (Collegiate Licensing Company)
  • Greek Licensing
  • Affinity Licensing
  • Fanatics Licensing Management
  • Nexus
  • Exemplar Associates
A blue sweatshirt and blue t-shirt hanging up by each other; they are decorated with Bud Light graphics

Outsource royalty management.

Let us take care of royalty calculation, collection, remittance and reporting.

Simplify execution.

From creative, to compliance, to fulfillment, we eliminate complexities at every stage.

  • Product sourcing and logistics
  • Official license labeling
  • Product & artwork approvals
  • Asset / logo usage guideline compliance
  • Promotions and communications
  • Online stores
  • Contractual requirement adherence
  • Licensor and client reporting

Nike rates our licensing and decoration 3 million swooshes!

We decorate over 3 million pieces of Nike collegiate apparel each year in full compliance with all labeling, legal and fiscal licensing requirements.

Our decoration operations and compliance to licensing specifications are so meticulous, that we’re one of a select few certified by Nike to reproduce its iconic “swoosh” trademark domestically, along with the licensed collegiate, professional sports and event logos. 

A close up of Nike apparel tags

*Staples Promotional Products is an Official Premium Licensee of LA28 and Team USA. Olympic and Paralympic marks and terminology are used under authorization of the U.S. Olympic & Paralympic Committee and United States Olympic & Paralympic Properties, LLC. No sponsorship, partnership, endorsement, or broader association rights are implied.